Susan Starbird uses elements from the marketer’s toolkit — such as audience segmentation, consumer research, motivational communications, and return-on-investment evaluation — to produce positive social and behavior change. She consults to public and nonprofit clients on health, environment, social justice, and related initiatives.
Her strong strategic and creative background (MBA, BFA, and years of experience in communications) helps clients make the leap from vision to tactical execution in any communications medium that will deliver results. Her collaborative, participatory leadership style guides client teams to solutions that fulfill the wants and needs of both the organizations she serves and their communities.
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